One simple step to create healthy donor relationships

Posted by & filed under Major/Planned Gifts, Marketing/Communications, Stewardship/Donor Relations.

David Kravinchuk Chief Advice Dispenser, Fundraising Pharmacy There is one powerfully simple way you can instantly begin creating healthy, effective and rewarding long-term donor relationships: Ensure your donors can easily find the name, phone number and email address of a real live person that can help them with an enquiry, complaint, compliment or even a… Read more »

The Future of Giving – Gamification: How Charities Should Engage with Today’s Donors

Posted by & filed under Crowdfunding, Gamification, Marketing/Communications, Mobile Giving, Next Generation Philanthropy.

Angela Simo Brown – Director of Social Change Strategy and Co-founder AIR MILES for Social Change, AIR MILES Reward Program/LoyaltyOne Gamification is here to stay – and charities would do well to use this concept to make giving fun. It is important for charities to capitalize on our human habits and desires in order to grow donations in a shrinking… Read more »

The Power of Storytelling

Posted by & filed under Inspiration, Marketing/Communications, Stewardship/Donor Relations.

Gayle Goossen President and Creative Director, Barefoot Creative I am a storyteller. I personally write hundreds of appeals and newsletters every year. I love crafting a fundraising offer – it is personal, attention-gripping and, yes, it can be transformational. But let me share a tiny insight – a challenge I run into almost every day…. Read more »

2014 Philanthropy Award Winners Announced

Posted by & filed under Announcement.

. TORONTO, ON (September 12, 2014) – The Association of Fundraising Professionals (AFP) Greater Toronto Chapter is pleased to announce the winners of the 2014 Philanthropy Awards. The Chapter has honoured leadership in philanthropy through its annual awards program since 1995. This year’s group of extraordinary recipients will join a long list of generous Canadians. The 2014 honourees… Read more »

Response to National Post Article on Policing of Political Activities of Charities

Posted by & filed under Advocacy, Announcement, Government Relations, Leadership/Management, Marketing/Communications.

Recently, Andrew Coyne penned this column in the National Post focused on the policing of political activities of charities. Coyne concluded that the best means of addressing the situation is to “take away the charitable tax designation—not selectively, based on their ability to dance on the head of a CRA pin, but across the board,… Read more »

$225 Million – Yikes, the Goal Has Already Been Set!

Posted by & filed under Case Study, Leadership/Management, Major/Planned Gifts, Marketing/Communications, Stewardship/Donor Relations.

Karen Willson, CFRE, Senior VP & Partner, KCI (Ketchum Canada Inc.)  Heather Hurst, President & CEO, Humber River Hospital Foundation Yes, this was the situation for Humber River Hospital, when the Campaign started in 2011. Heather and I have been ‘joined at the hip’ to create the winning strategy and have been continually adapting our… Read more »

More than Words: Building Trust and Rapport with Donors

Posted by & filed under Congress, Major/Planned Gifts, Marketing/Communications, Speakers, Stewardship/Donor Relations.

Rory Green – Associate Director, Advancement, Faculty of Applied Science  Simon Fraser University A good conversation with a donor has almost nothing to do with what you say. What matters most is how you listen. photo credit: niclindh I have been on countless donor meetings, accompanied by an eager major gifts officer who has so much… Read more »

Canada Anti-Spam Legislation Talking Points

Posted by & filed under Advocacy, Announcement.

. Canada’s new Anti-Spam Legislation, which came into force on July 1, applies to commercial electronic messages that are either sent from, or accessed on, a computer system in Canada. AFP urges you to contact members of Parliament and Senators to exempt electronic communications sent by, or on behalf of, registered charities, or at least… Read more »

AFP Greater Toronto Chapter Receives AFP Foundation for Philanthropy – Canada’s Exceptional Achievement Award

Posted by & filed under Announcement.

Congratulations!  In 2013, the AFP Greater Toronto Chapter met the Every Member Campaign Goal, achieved 100% Board participation, increased Alpha Society giving, increased member participation and increased overall giving. The chapter can now apply for an additional 5% of the Every Member Campaign money raised to help the geographic area with initiatives that the Foundation funds… Read more »

Are We Creating Real Change?

Posted by & filed under Inspiration, Leadership/Management, Marketing/Communications, Next Generation Philanthropy.

Adam Lowy, Executive Director, Move For Hunger Lately, I’ve been thinking a lot about the idea of creating real change. Nonprofit organizations talk about this quite a bit when they’re communicating with donors and foundations. You see it all the time in social media posts and fancy marketing pieces. But what does this really mean?… Read more »