Posted by & filed under Announcement, Registration.

Please note that we are currently in the process of upgrading our database. If you’re an AFP Greater Toronto Chapter member, you should have received the following e-mail notification about this the afternoon of August 7, 2019. This e-mail is legitimate and was sent by us (AFP Greater Toronto Chapter). We are working with our database supplier (Bizzone) to work out system errors and we appreciate your patience at this time.

If you’re having trouble registering for an event, submitting a job posting or payment, or have any questions, please contact us at Thank you!



Dear [Name],

We work hard to keep your information safe. We’ve recently upgraded our database and security settings and are asking that all members update their AFP Greater Toronto Chapter website password. This is a one-time process required to access the event registrations and members-only section of our Chapter website.

Your username is [username].

Please visit to update your password.

Please note that moving forward, you will be required to log-in using your username and password to register for upcoming AFP Greater Toronto Chapter events. This helps us to ensure your account with us is more secure and that we have your most up-to-date registrant information on file.

We encourage you to review our Chapter’s privacy policy here for details about how your information is collected and used. Please don’t hesitate to contact us at should you have any questions or issues accessing your account.

We thank you in advance for your patience with us as we begin to roll-out this new system.

– AFP Greater Toronto Chapter


Copyright © 2019 AFP Greater Toronto Chapter, All rights reserved.


Posted by & filed under Announcement, Congress, Fundraising Day, Leadership/Management, Mentorship, Networking, Special Events, Volunteers.

Are you interested in volunteering with AFP?
Do you enjoy leading and working with a passionate team?
Do you love the excitement of planning a large event? 

If the answer is ‘yes’, then you should apply to volunteer on our Fundraising Day and Congress committees. There are a variety of opportunities available to apply to including Chair positions.

Taking on a Chair position is a great opportunity to put your leadership, organization and creative skills into practice. We are looking for committed volunteers who want a new challenge, who want to contribute in a meaningful way to their sector, and who want to work collaboratively with a great team!

Application details and instructions can be found by clicking on the following links listed below:

All applications will be reviewed by myself, the current Fundraising Day and Congress 2020 Chairs, as well as AFP staff. The selection committee will work to ensure a diverse range of people receive this call and are encouraged to apply in accordance with our statement of diversity and inclusion and ensures everyone has genuine, open and unhindered access to volunteer opportunities, free from any barriers, systemic or otherwise.

Please note that only those who meet the outlined criteria will be contacted for an interview. 

All applications are due by Tuesday, August 6 at 5pm EST. 

If you have any questions, please don’t hesitate to contact me or the AFP Greater Toronto Chapter office at 416-941-9212.


Michelle Vinokurov, CFRE 
VP Professional Development
AFP Greater Toronto Chapter Board of Directors


Posted by & filed under Announcement, Speakers, Special Events.


Date: Thursday, September 19, 2019
Time: 6:00 PM – 9:00 PM
Theme: Gratitude
Location: George Brown Residency & Conference Centre – 80 Cooperage St., Toronto (map)


AFP SDS logo


This edition of the Speaker Discovery Series invites fundraisers to share their stories on the theme of


In today’s world, it is as important as ever that we stop and appreciate the positive things around us. And thankfully us fundraisers are in the business of gratitude… whether we’re deepening a donor relationship or building a culture of philanthropy, it is gratitude that’s at the core of everything we do.

What about your life in fundraising has made you feel true gratitude? Or have you ever lost that loving feeling? How did you find it once again? Gratitude is something we practice in the workplace each day but it is not always easy to find for or in ourselves. Tell us your experience with gratitude in the workplace and beyond.

This edition of the Speaker Discovery Series invites first-time speakers to bravely share stories about the gift of gratitude. So let’s get together as fundraisers and celebrate the power of ‘thank you’.

Not sure if you have a story to tell, but have a basic idea you’re thinking about sharing? Apply! Our SDS committee will work with you to help develop your story & presentation!

It can be hard to find your chance to shine. If every conference wants experience, how do you get experience speaking at conferences? That’s why AFP Toronto began the Speaker Discovery Series (SDS). We want to give first-time speakers an opportunity to receive coaching, mentorship, and constructive feedback.

No slideshows allowed. Just a story, a voice, and a little bravery.

The deadline to apply to speak is Friday, July 26.


Posted by & filed under Advocacy, Fundraising, Government Relations, Inspiration, Leadership/Management, Volunteers.

Thank you to our members who participated in our annual Day in the Ridings (DITR) initiative! Our members’ efforts were key in creating awareness of the role and value of professional fundraising to our federal government.


Over the past two years, 140 AFP members met with 164 MPs, Ministers, and government officials in 338 ridings across Canada to bring forward our “case” for AFP’s role in public policy development and asked elected officials to support three important policy priorities:

  1. A home in government for the charitable sector;
  2. an ongoing investment in data collection on the charitable sector; and
  3. consideration of tax exemption for gifts of private shares and real estate.


Thanks to this work, AFP’s message about the value of professional fundraising and the importance of an enabling environment for charities has spread across the country and across party lines. Read more »

Posted by & filed under Advocacy, Board of Directors, Inspiration, Leadership/Management, Volunteers.

Originally published on AFP Global


What questions does Juniper Locilento, senior director, development at the YMCA of Greater Toronto ask herself as she heads into work every day?

When Juniper Locilento appeared before the Senate Committee on the Charitable Sector in her capacity as VP of Public Affairs for the AFP Greater Toronto Chapter on March 18, 2019, her five-minute submission summarized the most foundational pillar of fundraising.

“There is a well-documented connection between asking for, and securing, charitable contributions,” she told the committee. “The power of the ask has been demonstrated in experimental studies. Asking not only increases the probability of donating but also the amount that people give.”

She quoted the AFP Foundation for Philanthropy – Canada’s own biennial study, What Canadian Donors Want, which found 75% of people specifically asked to give will do so, compared to 53% of those who are not asked. That 22% differential represents hundreds of millions of incremental revenues that could enable charities to better address urgent need.

Fundraisers play a vital link between charities and their supporters, Juniper argued, and while Canadians acknowledge fundraising is important, they also have concerns. Read more »

Posted by & filed under Announcement, Volunteers.


Born in Kitchener-Waterloo, Mr. Gordon H. Durnan grew up in a family with a passion for community service. In 1977, Mr. Durnan began his career in healthcare philanthropy as the first managing Director of the newly formed York Central Hospital Foundation in Richmond Hill, Ontario. He joined the Association of Fundraising Professionals (AFP) and the Association for Healthcare Philanthropy (AHP) and for a few years, he served as the only Canadian director on each organization’s Board. He also became one of the first Canadians to receive the Certified Fund Raising Executive (CFRE) designation from AFP, and the first to receive the Fellow (FAHP) designation from AHP.

After ten years with York Central, Gord and his family relocated to Muskoka, where he began his new position as the Managing Director of the South Muskoka Foundation until his retirement in 2005. In his active retirement, Gord has served on multiple boards, including the Sandra Schmirler Foundation and the Board of Community Foundations of Canada. He served as the Founder and Vice-Chair of the Muskoka Community Foundation, Director of the Cottage Country Family Health Team and most recently, served as the Chair of the Board of Governor’s at Nipissing University from 2017-2018.

Throughout his full and rich professional career, Mr. Durnan has been honoured with the Queen’s Golden Jubilee Medal and the AHP’s Si Seymour Award. In 1996, he was named Fundraising Executive of the Year by AFP. Gord currently lives in Gravenhurst with his family and when he’s not volunteering, he is enjoying himself on the golf course. We’re proud to have Gord has a long-standing member and to see that he has been awarded at Nipissing University’s 2019 convocation with an honourary degree.

Posted by & filed under Fundraising Day, Networking, Next Generation Philanthropy, Opinion, Special Events.

By Emily Barrie

“Leave something behind, be curious, and surround yourself with good people”.

These are simply a few of the takeaways I left Fundraising Day 2019 with; and as a first-time attendee I can confidently say that as I boarded the Lakeshore West train I was heading back home with a number of new tools in my fundraising toolkit.


I am early on in my career as a professional fundraiser, and have been a member of the AFP for less than a year. Always eager to learn and improve my skill-set I decided that it was time for me dig deeper and dive into my fundraising education. So naturally I found myself on AFP Toronto’s Fundraising Day 2019 website, hovering over the “complete registration” button. At first I was a bit hesitant as not only would I not know anyone, this would be the first time I’ve attended an event like this. Of course, I could hear the little fundraiser voice in the back of my head saying “you won’t know unless you ask”, or in this case, attend. So after debating over which sessions I wanted to participate in I found myself looking at that same registration button, and clicked.

Read more »

Posted by & filed under Diversity, Donor communications, Fundraising Day, Next Generation Philanthropy, Opinion.

By Loretta Lam

Understand Your Audience Before You Ask


May 30, 2019 – I was at a conference today filled with around 500 attendees from small to large not-for profit organizations. The conference, called Fundraising Day and appropriately themed “The Fabric of Fundraising” in celebration of its 25th year, was organized by the Association of Fundraising Professionals (AFP) Greater Toronto Chapter. I made remarks at one of the sessions at the conference about the importance for fundraisers to understand the changing fabric of Canada.

Canada now has over 40,000 immigrants every year and 7.1 million Canadians’ mother tongue is neither English nor French. By 2036, 34% of Canadians will be multicultural consumers. Charities and not-for-profit organizations have to understand that their current and future donations, sponsorships, volunteers and employees will come from these immigrants. Fundraisers need to adapt their fundraising and marketing strategies to the fast changing demographics. With that being said, I wonder how many of them have hit some roadblocks along the way before they realized they need a different approach to this unique audience segment.

The Chinese, for example, are known for their charitable giving and generosity, but they are not keen to give just because you have a good cause. With so many good causes, how can you push the right buttons to get results? Many organizations make the mistake of asking before the right relationships have been built. From my own personal history and experience, I have learned that doing business with the Chinese requires building positive relationships and trust. This same principle applies to fundraising in the Chinese community (and in the sector at large). While immigrant Chinese are trying to integrate into the Canadian culture, it is important to keep in mind that most were brought up with a very different set of values, which still shape how they think and behave.

So, how do we embrace these values and diversity in our fundraising?


 Here are 6 quick tips to get you started:


Read more »