How do we commonly measure fundraising success? Mostly money. The total dollars raised. Did you make goal. But this session is different. This session won't focus on measuring money. Welcome, instead, to measures other than money. It's time for change. It's time to innovate. Fundraisers (and their NGOs) need to define measures like donor satisfaction, quality of relationships, retention rates...and so much more. Attend this workshop only if you're interested in breaking tradition and embracing change. Together, we'll talk about things like:

  1. Convincing your boss and board that money isn't everything
  2. Defining the impact of measures other than money
  3. Measuring from the donor and client point of views
  4. And whatever else we can think of in the time we have!

Simone P. Joyaux, ACFRE, Adv Dip


Joyaux Associates

People describe Simone as a truth teller, provocative, inspirational, and thoughtful. She very much likes “provocative” – and adds big tacky rings and weird hosiery to provoke even more.

Joyaux is a consultant specializing in fund development, governance, and strategic planning. She speaks worldwide and has been simul-translated into several languages.

As a volunteer, Simone has founded two organizations and regularly serves on boards. She’s a former chair of CFRE International. Currently she serves as chair of the board of Planning Parenthood of Southern New England. She also chairs the Advisory Board of the Hartsook Centre for Sustainable Philanthropy at Plymouth University, U.K.