Major donor fundraising is not easy and finding major donors and planned giving donor is not easy either - but it can be! Yes it can! And not just in theory, in practice too! Join Tony Myers as he shares a Case Study that helped an NGO go over the top in a major donor fundraising campaign to build an endowment. Not only that but it was the first time they did major donor fundraising and first time they did an endowment campaign!

Learning Outcomes:

  1. How to build a real donor prospect list
  2. How to engage community volunteers in sharing detailed strategic information
  3. How to engage volunteers in prospect identification and qualification
  4. How to build momentum and commitment the easy way
  5. How to establish an easy peasy approach to prospect development

Tony Myers, CFRE, Ph.D., M.A., LL.B


Myers & Associates

Tony Myers is an accomplished consultant, focusing on major and campaign gift development and the leadership process.  Widely known in Canada, he has recently focused on the rise of fundraising and leadership for civil society in Central and Eastern Europe.  His clients are in Russia, Czech Republic, Romania and other countries.  His home is in Edmonton, Alberta.