Fear of fundraising remains pervasive outside of our profession – which can make our jobs a lot more challenging. But as fundraisers, we know that the relationship between a strong culture of philanthropy and successful fundraising is a given. So how can we close the gap? Using cases that span organizational size and sector, we'll explore the nature of cultural change and what you can do today to move philanthropy closer to the centre of your organization.

Key Objectives:

  • Use key indicators to assess your own philanthropic culture on a continuum
  • Identify specific strategies that you can implement to strengthen philanthropy in your organization
  • Understand the power of cultural change in advancing fundraising and embrace your role as a change agent

Juniper Locilento, CFRE

Director of Annual Giving, Operations & Strategy

YMCA of Greater Toronto

Juniper Locilento, CFRE is currently the Director of Annual Giving, Operations & Strategy at the YMCA of Greater Toronto and a student in the Master of Philanthropy & Nonprofit Leadership Program at Carleton University. 

Juniper has 15 years of experience in arts education (Canadian Opera Company), audience development & marketing (Tapestry New Opera Works), government relations and fundraising (Soulpepper Theater Company). Passionate about leading teams through change initiatives, Juniper was a member of the KCI Ketchum Canada team for six years, working with Trillium Health Partners Foundation, William Osler Health System Foundation, Sheridan College, The Lung Association, Markham Stouffville Hospital Foundation, Friends of We Care, University of Toronto Schools and West Park Health Care Centre Foundation.