Fundraising through volunteer-driven events is a core way many organizations raise money. This session will explore the shared focus between fundraising and volunteer engagement, and how making the Volunteer Coordinator your Best Friend Forever will pay dividends. By understanding your role in being a great partner to both the Volunteer Coordinator and volunteers, you'll develop good habits that will set up your cause and career for more success!

Learning Objectives:

  1. Gain a deeper understanding of volunteer engagement and how it can make or break fundraising
  2. Understand the key traits of successful volunteer staff partners and how they can help you deliver results
  3. Learn the do’s and don’ts of engaging volunteers through event fundraising

Erin Spink

National Manager, Volunteer Engagement

Crohn's & Colitis Canada

Over the past 20 years, Erin Spink has been passionately involved as a volunteer, advocate, and employee in the non-profit sector, focusing specifically in volunteer engagement. She is the founder ofspinktank, an innovative think tank on the profession and practice of volunteer engagement. In 2008, Spink completed an M.A. (Leadership), submitting a major research project which was the first-ever academic work to quantify the concept of “volunteer engagement.” She has since both published and trained around the world on volunteer engagement topics. Spink’s interest in volunteers began at the age of six, when she pronounced that while it was wrong to eat animals, hamburgers at McDonald’s came from “volunteer cows” and therefore an exception could be made. She has since changed her mind and is strongly opposed to eating volunteers.