With the use of social media continuing to rise, so too are privacy and liability risks associated with the use of social media continuing to rise. In this regard, it is important for charities, fundraisers, and senior management to understand the various legal aspects, implications and consequences of using social media, and to be able to effectively mitigate against them while still reaping the benefits of using social media.

As such, this presentation discusses some of the benefits and drawbacks of using social media, as well as the privacy issues, CRA regulatory issues, and intellectual property issues with using social media, and will conclude with a discussion on how to implement effective social media risk management.

Learning Objectives:

At the conclusion of this presentation, participants will be able to:

  1. Understand what social media is and what all it entails, as well as identify possible benefits and drawbacks associated with using social media;
  2. Identify key Canadian privacy laws (e.g. PIPEDA), CRA regulatory issues, and intellectual property issues with using social media;
  3. Identify key privacy issues associated with using social media; and
  4. Develop and implement a social media risk management plan(s) to assist in mitigating potential liability risks.

Speakers
Terrance S. Carter, LL.B.

Managing Partner

Carters Professional Corporation

Terrance S. Carter, B.A., LL.B, TEP, Trade-mark Agent – Managing Partner of Carters, Mr. Carter practices in the area of charity and not-for-profit law, and is counsel to Fasken Martineau on charitable matters.  Mr. Carter is a co-author of Corporate and Practice Manual for Charitable and Not-for-Profit Corporations (Carswell), a co-editor of Charities Legislation and Commentary (LexisNexis Butterworths, 2017), and co-author of Branding and Copyright for Charities and Non-Profit Organizations (2014 LexisNexis Butterworths). He is recognized as a leading expert by Lexpert and The Best Lawyers in Canada, and is Past Chair of the CBA National and OBA Charities and Not-for-Profit Law Sections. He is editor of www.charitylaw.ca and www.churchlaw.ca.