Keep Your Donors, Part 1: Building Donor-Centered Relationships

LOCATION: Crossroads Christian Communications Inc., 1295 North Service Road, Burlington

TIME: 12:45 p.m. - 2.30 p.m.

COST: Members: $20.00 Non-Members: $25.00

*You must attend this sesson at the location listed above*

*Registrants are welcome to bring their own lunch.*

*Refreshments will be served courtesy of the Sheridan Institute of Technology & Advanced Learning*

Program Summary

Donor-centered relationship building: do this well and you'll significantly improve your donor retention. But where do you start? This audioconference teaches you the essentials of building lasting donor relationships. You will learn how to upgrade your fundraising program from one that is merely "transaction-based" to one that is profitably "relationship-based." You will learn to become truly donor-centric and avoid counter-productive -- yet common -- "donor-indifferent" behaviors. You'll take a guided tour of the eight steps that guarantee good relationships.

Learning Objectives

Participants will:

• Understand the importance of donor-centrism and emotions.
• Appreciate the twists and turns of the relationship-building process.
• Be introduced to the components of relationship building.
• Identify measures of effectiveness in relationship building.

About the Presenter

Simone P. Joyaux, ACFRE is recognized internationally as an expert in fund development, board and organizational development, and strategic planning. She is the author of Strategic Fund Development - Building Profitable Relationships That Last.

Target Audience

Entry to mid-level fundraisers

Participation in a live session or use of an audio recording of the program qualifies for 1.5 points toward CFRE education requirements.

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