LOCATION: Ryerson Student Centre (formerly Oakham House), Ryerson University, 63 Gould Street Toronto, ON M5B 1E9

DATE: April 7, 2011 (Thursday)

TIME: 12:50 p.m. - 2.30 p.m.            

COST: Members: $25.00 Non-Members: $30.00 (+ HST)

Note: You must attend this session at the location listed above. If you wish to login from your office/home, please register through www.afpnet.org (US$ 159/member price; US $295/non-member price)

Presenter

 John Greenhoe, CFRE, is an internationally recognized speaker who is noted for providing intriguing and stimulating presentations centering on the topic of philanthropy. Greenhoe has more than 20 years of experience in non-profit leadership roles and currently serves as Director of Foundation Relations at Western Michigan University (WMU). In his role, John has developed a proven track record of success in attracting funding from foundations with little to no previous connection to the university.

Program Summary

Despite significant increases in foundation giving in recent years, too many charitable organizations tend to look at foundation fundraising in a less than strategic manner. For some, the approach to foundations is detached and formulaic. In Strengthening Foundation Relationships, John Greenhoe, CFRE, provides an overview of proven strategic methods for building relationships with foundations of varying types and sizes. Drawing upon his unique background as a former journalist, public relations director and constituent major gift officer, John will lead a thought-provoking session that will provide specific strategies for building lasting and fulfilling foundation partnerships.

Learning objectives:

• Understand the value of building relationships with a select number of funders – rather than employing the “shotgun” approach;
• Learn methods for making the initial approach to a funder, and following up in distinctive and memorable ways; and
• Understand strategies for cultivating different types of foundations

Target Audience

This presentation geared primarily toward entry and mid level practitioners looking to hone their skills in building foundation relationships. Advanced level practitioners would also receive some benefit.

CFRE Accreditation

Participation in a live session or use of an audio recording of the program qualifies for 1.5 points toward CFRE education requirements

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