LOCATION: University of Waterloo, David Johnston Research and Technology Park, 475 Wes Graham Way, Room 3004, Waterloo ON

DATE: February 7, 2012 (Tuesday)

TIME: 12:50 p.m. - 2.30 p.m.          

COST: Members: $25.00 Non-Members: $35.00 (+ HST)

Note: You must attend this session at the location listed above. If you wish to login from your office/home, please register through www.afpnet.org (US$ 159/member price; US $295/non-member price)

REGISTER NOW

Presenter

Penelope Cagney, MA, CFRE, President of The Cagney Company, has more than 20 years experience as a consultant to capital and endowment fundraising efforts across the country and abroad and has helped clients achieve several multi-million dollar goals. She is the author of “Nonprofit Consulting Essentials: What Nonprofits and Consultants Need to Know” Jossey-Bass 2010 and originator of “Good Advice,” a Chronicle of Philanthropy blog by consultants for consultants. Penelope has worked with Musical Instrument Museum, (Phoenix), Joffrey Ballet of Chicago, the National Cultural Center of Egypt; the Charities Aid Foundation (largest operating foundation in the UK), Archdiocese of St. Louis, Mercy Housing, Inc. (Denver), the Music Academy of the West (Santa Barbara), and the Desert Southwest Conference of the United Methodist Church (Phoenix). Penelope has taught graduate management courses at Columbia College and the School of the Art Institute, Chicago, and at American University in Cairo, Egypt.

Program Summary

This presentation will cover key considerations in preparing for a capital or endowment campaign. Today many organizations are facing urgent new needs or are revisiting critical capital and endowment needs that were reluctantly shelved in the recession. Perhaps you conducted a philanthropic study or actually began a campaign a couple of years ago and want some ideas on how to get a fresh start. Your leaders may be asking themselves, "Is this the right time, is it too soon, or when will the timing be right?"  They may be wondering, "What is different about our donors today and their view of capital and endowment needs?" This session will address what you must do to succeed in a campaign today.

In This Session:

• Understand what needs to be done to determine if the timing right for your organization to launch a campaign
• Gain insight what is going on in the mind of today's prospective campaign donors
• Understand what do you need to do right now to prepare your organization for a campaign
• Know what you can do to jumpstart a stalled or sidelined campaign

Target Audience

• Executive Directors
• Board Members
• Development Directors and Development staff
• All levels