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AFP Webconference Series - Analytics for Successful Fundraising - Waterloo

April 24, 2012

LOCATION: University of Waterloo, David Johnston Research and Technology Park, 475 Wes Graham Way, Room 3004, Waterloo ON

DATE: April 24, 2012 (Tuesday)

TIME: 12:50 p.m. - 2.30 p.m.          

COST: Members: $25.00 Non-Members: $35.00 (+ HST)

Note: You must attend this session at the location listed above. If you wish to login from your office/home, please register through www.afpnet.org (US$ 159/member price; US $295/non-member price)

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Presenter

Joshua M. Birkholz is a principal at the international fundraising consulting firm, Bentz Whaley Flessner, where he oversees specialty consulting services. Josh is founder of the BWF analytics division, DonorCast and the author of the sought-after book, Fundraising Analytics: Using Data to Guide Strategy.

   


Program Summary

Author of AFP Fund Development Series book, Fundraising Analytics: Using Data to Guide Strategy, Joshua Birkholz will show you how to turn your nonprofit’s organizational data, with an appropriate focus on donors, into actionable knowledge. The result? A vibrant, donor-centered organization that makes maximum use of data to review the unique diversity of its donors.

In this session:
  • Have a summary understanding of the field of predictive analytics
  • Discover new ways to improve fundraising through data-driven strategies
  • Re-imagine approaches to prospect development and major gift planning

Target Audience

People with some experience in fundraising.  Organizations with major gift programs.  Prospect researchers, advancement services, database managers, major gift officers, etc.

CFRE Accreditation

Full participation in this program qualifies for 1.5 points toward CFRE International education requirements for initial certification and/or recertfication.

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