Association of Fundraising Professionals

Stewardship - Building & Sustaining Relationships with Your Donors



11:00 am – 12:30 pm (3-2)

Stewardship – Building & Sustaining Relationships With Your Donors

Presenters: Lisa Landreth, Manager, Major Gifts, Art Gallery of Ontario and
Erin Prendergast, Campaign Manager, Art Gallery of Ontario

Learning Outcomes

  • What constitutes a fulsome stewardship program
  • Ways to engage your donor with your institution
  • The importance of communications and good annual reporting
  • Cultivation is an ongoing process

Securing the pledge is only the first step in developing a relationship with your donor.
Creating a comprehensive stewardship program, including donor recognition and ongoing engagement opportunities, will help reap more gifts down the line.