Posted On: 2017-10-04
Closing On: 2017-10-20
Location: Toronto, ON
Employment Type: Full-Time
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Job Description

Senior Manager, Major Giving

Permanent Full-time

Location: Toronto

The Canadian Red Cross Society, a non-profit, humanitarian organization dedicated to helping Canadians, as well as the most vulnerable throughout the world, is seeking a Senior Manager, Major Giving.

Join a growing national team as we work toward more formal campaign initiatives and build a robust Major Giving program. Reporting to the Associate Director, Major Giving and Campaigns, the successful candidate will support the development and management of a high-performance team of staff, be responsible for annual business planning, and manage a portfolio of individual and family foundation donors and prospects that have the capacity to support the Red Cross with multi-year pledges of $50,000 or more.

The Senior Manager, Major Giving will be an experienced leader and seasoned fundraiser with the desire to contribute positively as part of a larger team. Being adaptable and having a flexible nature will allow them to thrive in an evolving complex national organization. A strong commitment to donor-centred best practice is also critical in this role.


  • Recruits and trains new Major Giving staff as part of a collaborative, high-performance team
  • Provides guidance, coaching and oversight in the area of donor/prospect strategy and major gift solicitations
  • Oversees Major Giving staff activity to ensure revenue targets are met
  • Demonstrates a high level of personal contact with major gift donors
  • Cultivates relationships and moves donor through all stages of the donor cycle
  • Creates individual donor plans and associated strategies
  • Prepares proposals and presents cases for support on key priority areas
  • Supports senior leadership, executives and volunteers in the cultivation, solicitation and stewardship of major donors
  • Works closely with Prospect Research and Major Giving team  to identify prospects through activities such as database mining and prospect identification
  • Works collaboratively with Philanthropy team to identify and determine leadership potential of prospective volunteers
  • Supports strategy for volunteer recruitment and engagement
  • Utilizes Raiser’s Edge to capture moves management information
  • Contributes to the development of provincial Major Giving revenue and expense budgets by conducting analysis and forecasting
  • Develops annual business plans, in collaboration with Major Giving leadership, to meet revenue targets for Major Giving activity in Ontario
  • Monitors progress of revenue targets and makes adjustments as needed to ensure success
  • Monitors expense budgets and maintains close control of expenditures throughout the year
  • Contributes to the effectiveness of Major Giving activity including regular monthly and quarterly reporting of key activity and financial indicators



The minimum qualifications for this job are a university degree or college diploma in business administration, marketing or fundraising management with seven or more years of job-related experience or equivalent combination of education and experience.

  • Strong communication (written and oral), interpersonal and organization skills
  • Proven track record of delivering exceptional fundraising results and managing high-performance teams
  • Experience using Raiser’s Edge database is preferable



Travel throughout the community and province is a regular part of the job. Current driver’s license and use of a car is required. Will be required to work non-traditional hours to meet the needs of volunteers and during times of disaster appeals.


This position requires a successful Canadian criminal record check.  The Canadian Red Cross is an equal opportunity employer.

Interested parties may submit their resumes no later than October 20th, 2017 to


While we appreciate all responses, only candidates under consideration will be contacted.  Please note that relocation funding is not available for this position