Posted On: 2017-11-27
Closing On: 2017-12-27
Location: Newmarket, ON
Effective: As soon as possible
Employment Type: Full-Time
Level: Intermediate
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Job Description

Marketing, Corporate and Community Partnership Coordinator

Closing Date: Until filled

Permanent, Full-time, 35 hours per week, Evenings and Weekends will be required

Competition#: 201749         

Our Mission:  As the nation-wide leader and champion for mental health, CMHA facilitates access to the resources people require to maintain and improve mental health and community integration, build resilience, and support recovery from mental illness.

Our Organizational Values:

  • Client and Family Centered – through partnership, accountability and action
  • Culturally Competent – to provide the best service and work experience
  • Innovation – to bring value to our community

Team Values:               Trust, Respect, Communication and Teamwork.

Hours of work:             35 hours per week. Flexible evening and weekend hours will be required.

Location:                      Newmarket                                     

Job Profile:

The Marketing, Corporate and Community Partnership Coordinator is responsible for developing and implementing an annual marketing and communications strategy and plan that effectively delivers key messages and information to a variety of audiences and stakeholders, clarifying the work of CMHA. This position also develops associated marketing materials for the Community Education & Training Program, actively markets and sells CMHA courses and workshops to government, corporate, and not-for-profit organizations, and schedules courses/workshops with the Mental Health Educators. The incumbent builds upon existing relationships, cultivates emerging partnerships, and identifies new opportunities to drive increased community engagement and results, fostering long-term engagement and investment.

This role will directly impact and enhance the successful acquisition and fulfillment of community and corporate partnerships and result in revenue generation to advance CMHA’s mission.  Development & execution of marketing and communications strategy and plan specific to CET Program will help reduce stigma of mental illness in our community, raise profile of CMHA with corporate and community partners, increase awareness of CMHA programs and services, the importance of Mental Health and prominence and impact of Mental Illness, and contribute to promoting CMHA brand and mission.

In addition to compliance with all organizational policies and procedures, the incumbent is also expected to behave ethically, demonstrate competence in effective communication and team building, demonstrate effectiveness in working in a collaborative environment, and demonstrate confidence in decision-making and in building relationships.


  • Post-Secondary Education in a relevant field such as Marketing, Communications, Public Relations, or programs that focus on Fundraising or Development.

  • Creates, manages and drives growth strategies using marketing, sales and relational skills, to drive results

  • Develops associated marketing materials for the Community Education & Training Program

  • Actively markets and sells CMHA courses and workshops to government, corporate, and not-for-profit organization

  • Supports the Mental Health Educators in the development of new community education curriculum by identifying gaps in existing offerings and researching materials from other jurisdictions
  • Develops detailed partner plans with focus on growth, engagement, activation, and stewardship activities with end goal of exceeding targets
  • Builds upon existing relationships, cultivates emerging partnerships, and identifies new opportunities to drive increased community engagement and results, fostering long-term engagement and investment.
  • Responds to requests for CMHA participation in Health Fairs, and works with a pool of volunteers to support said Fairs to promote the programs and services of CMHA, and develop contacts for future revenue generation.
  • Gathers and reports statistics for the program as required, and analyses course evaluations.
  • Supports the administration of the Community Education & Training Program by preparing course handouts, preparing and distributing Health Fair kits, maintaining the course materials on the CMHA shared drive, maintaining course attendance lists, sending required information to Education partners e.g. CMHA BC Division, Mental Health Commission of Canada
  • A second language (Cantonese, Farsi, Italian, Korean, Mandarin, Punjabi, Russian, Tamil, Urdu) reflecting the local community is an asset.
  • A valid Canadian driver’s license, a minimum $1,000,000 third party liability insurance
  • A satisfactory Vulnerable Sector Screening (Police Check)

This position reports to and is supervised by the Director of Philanthropy.


Working Conditions: Office work, work in the community, occasional weekend/evening hours will be required


In keeping with mental health reform, best practices, funding and direction this position may later require knowledge, skills, abilities and working conditions not noted here.

Why work for CMHA York Region?

We are team committed to our vision of mentally healthy people in a healthy society. That means we respect that our clients are the experts in their recovery journey and our role is to provide support, resources and opportunities based on their hopes and dreams.  It means that we foster and encourage an entrepreneurial spirit to create, implement and sustain innovative, evidence based and transformational impact.  We seek out and build partnerships, collaborate and share knowledge to be the most culturally competent team and fully integrated service delivery partner.

Our team cares for each other.  We have our own team values of trust, respect, teamwork and communication.  We hold ourselves accountable and we celebrate our wins.  Because we risk, we learn and we take the opportunity and time to constantly improve our skills, the way we function as a team and ultimately deliver services.  

We are a team committed to mental health for all.  Join us and be part of providing great care in great communities!

Application Procedures:

If you are interested in this opportunity, follow the link on this posting or visit our website. Complete the application form and submit cover letter and resume together as one (1) document / attachment in the Resume section, outlining how your experience matches our requirements, to the Human Resources Department quoting Competition # 201749.

CMHA, York Region Branch supports the recovery of people with mental illness and promotes diversity in the workplace. We welcome people with lived experience, women, aboriginal people, people with disabilities, and members of the LGBTQ, visible minority and immigrant communities to apply.

To request this posting in an alternate format or to request accommodation in the application process, email 

Online:, under CAREERS section

While we thank all candidates for their interest, only those selected for an interview will be contacted.