Posted On: 2018-05-15
Closing On: 2018-05-27
Location: Toronto
Effective: ASAP
Employment Type: Full-Time
Level: Other
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Job Description

Main Functions:

The Development Officer, Annual Giving is responsible for the creation and management of a comprehensive, strategic and integrated effort to build the George Brown College Foundation’s base of individual donors. The Development Officer, Annual Giving is also required to increase the level of support through annual, alumni and online giving at the George Brown College Foundation. The Development Officer works to gain and build unrestricted support for the Annual Fund by providing strategic approaches to direct-marketing fundraising including, but not limited to, direct mail and online donation modules. The incumbent reports directly to the Director of Development and Operations and takes a hands-on approach to the implementation of these duties and other Foundation initiatives.


About the Foundation:

The George Brown College Foundation is a separately incorporated registered charity that serves as the primary fundraising vehicle for George Brown College. Established in 1984 the mission of the Foundation is to support George Brown College and its commitment to excellence in teaching, applied learning and innovation, as well as its commitment to access, diversity and mutual respect. Together with our donors, we work to ensure that no student is denied a post-secondary education at George Brown College because of financial constraints.


Planning and Reporting:

  • Develop an annual giving strategy plan in collaboration with the Director of Development and Operations with respect to annual and online giving
  • Develop alumni giving plan with the Director of Alumni Relations
  • Set annual targets to realize year-over-year increases (with associated annual budgets) to support overall business planning
  • Prepare and present quarterly reporting and analysis of annual giving campaigns including, but not limited to, the Chancellor’s Circle, Alumni Giving, Family Campaign
  • Conduct and analyze research to identify trends to inform relevant decision making


  • Solicit of annual donors through direct mail, including the organization and management of content, design, printing, data segmentation, mailing, tracking and reporting (all segments)
  • Collaborate with the Development and Financial Management Teams, Financial Aid Office and Academic Divisions to:
    • Plan and execute the annual awards process with eight academic divisions based on the awards application deadline and awards ceremony dates 
    • Solicit, steward, and manage annual donors for one-year and multi-year scholarships as well as endowments
    • Create and update spreadsheets to track information, including but not limited to, awards status, awards criteria, donor contacts, fund balances
    • Ensure that award funds are appropriately designated and tracked
    • Reach out to donors as necessary to address donor issues, criteria selection, top-up funds, etc.
    • Assist in the planning and execution of all divisional awards ceremonies
  • Create and track gift agreements for all scholarships, partnerships and endowments in alignment with Foundation policies and in compliance with Ontario Human Rights Code, Canada Revenue Agency regulations, Accessibility for Ontarians with Disabilities Act, etc.
  • Increase direct mail appeal revenue by improving content through testing, expanding different segments, and other creative ways to reach donors
  • Manage a pool of annual donors and strategically identify leadership prospects within the pool to move through annual giving pipeline to the next giving level
  • Collaborate with other departments, e.g. Alumni Relations, to design, identify, cultivate, and solicit alumni as a major strategy to develop annual funds
  • Plan and execute the annual employee giving campaign in collaboration with other departments and areas within the College to ensure the success of year-over-year growth. Responsibilities include, but are not limited to, securing campaign co-chairs, development of fundraising strategies, activities and communication materials, in collaboration with Senior Development Officer, Communications and Strategy
  • Manage and solicit prospects at the Chancellor’s Circle level and work closely with the Development Team in the execution of Chancellor’s Circle donor acquisition, renewal, and stewardship activities
  • Create, manage and maintain multiple online donation pages in compliance with AODA standards; stay informed of technological advances and product development to ensure that George Brown College Foundation’s online giving vehicles remain relevant
  • Maintain online infrastructure for additional programs as needed, i.e. matching gift search software or e-blast capabilities
  • Assist with the production and distribution of the annual financial reports for endowment fund donors with student bios inclusive of meeting with donors and preparation of folders for donor managers


  • Provide administrative support to the Director of Development and Operations
  • Support the Foundation President and the Manager of Finance with database entry, donor communications, stewardship and fundraising events as needed
  • Update donor/prospect information into Raiser’s Edge in accordance with established standards for Raiser’s Edge usage
  • Support administrative and other duties as required

Employment Requirements:

  • Post-secondary degree or diploma in a related field or equivalent combination of education and experience
  • 3+ years of experience in related role(s) including fundraising for higher education and/or other nonprofits; database query; and direct marketing
  • Exceptional oral and written communication skills with specific talent in negotiations and group presentations
  • Excellent organizational skills relating to planning, record-keeping, and maintaining and executing a timetable of activities
  • Demonstrated ability to successfully plan and implement strategic annual giving plans and knowledge of giving vehicles
  • Demonstrated ability to efficiently organize and manage a diverse range of assignments while meeting multiple deadlines, while exhibiting thorough attention to all details and consistent follow through
  • Demonstrated creative and innovative teamwork with excellent problem solving skills, strategic aptitude and sound judgement
  • Resourceful and independent, while remaining comfortable working within the framework of a team-oriented environment
  • A flexible schedule which can accommodate after-hours events and meetings


Technical skills:



Microsoft Word


Microsoft Excel

Intermediate to Advanced

Microsoft Outlook


Microsoft PowerPoint


Blackbaud Raiser’s Edge

Intermediate/Advanced Preferred

Blackbaud Net Community


Email Marketing Service (e.g. Envoke)

Basic to Intermediate



Adobe Acrobat



How to Apply:

Please send cover letter and resume to

Closing Date: May 27, 2018 

Only those applicants selected to be interviewed will be contacted. The George Brown College Foundation is an equal opportunity employer.

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