May 2nd - 3rd, 2020 / 8:00 am - 5:30 pm

AFP Fundamentals of Fundraising – Spring Weekend Intensive

Speaker(s): Elisa Williams Schroen, CFRE/Jennifer Williams, CFRE

Please note that this event has been postponed until further notice.


Term: WEEKEND INTENSIVE (Saturday-Sunday May 2&3, 2020)

Time: 8:00 AM – 5:30 PM

Location: Training Centres of Canada – 330 Bay Street # 610, Toronto, Ontario. M5H 2S8 MAP

Cost: AFP Members – $550 + HST, Non-Members – $650 + HST (includes course manual)

This all-new weekend intensive offers a complete overview of the development function, featuring the most current information and techniques. The course will provide an overview of skills, techniques, and program components for individuals with 0 to 4 years of fundraising experience.

The full program qualifies for 16 points towards CFRE education requirements.


The AFP Fundamentals of Fundraising Course is composed of seven modules that have been designed by experienced fundraising professionals to meet the real-world needs and challenges nonprofit organizations face every day. This program includes case studies and projects for groups and individuals, making the learning experience both substantive and enjoyable.

Course Outline:

Module 1: Overview of Fundraising

Module 2: Developing an Integrated Fundraising Program

Module 3: Marketing for Ongoing Success

Module 4: Building & Sustaining Relationships

Module 5: Securing the Gift

Module 6: Volunteers – Partners in Fundraising

Module 7: Management & Accountability


Please note that you must attend both full days in order to complete the course and receive full credit. 


Questions? Please contact Inderbir Malhotra at or call us at 416-941-9212.