Please note that this event has been postponed until further notice.

Date: Thursday, April 9th, 2020
Time: 8:00am-10:30am
Location: Seneca College (Boardroom #770), 8 The Seneca Way, Markham (map)
Cost: AFP Members - $55 + HST, Non-Members - $70 + HST

Do you struggle to find the right contact within an organization?

Once you’ve found them, do you find it hard to cut through the noise?

Do you wonder what to say once you’ve secured the meeting?

If you answered yes to these questions, then this session is for you! In this all-new Masterclass, sponsorship expert Chris Baylis of The Sponsorship Collective, will go deep into prospecting best practices.

Learn how to:

  • Find your perfect prospect
  • Get them to take your call
  • Get the meeting
  • Run a successful sales meeting
  • Get referrals from the first meeting
  • Run a discovery session designed to lead to a sale
  • Overcome objections

We will also cover:

  • What to bring with you to the sales meeting
  • The real reason for the first meeting
  • The exact questions to ask
  • The best way to follow up to stay front of mind
  • Techniques to warm up the cold call
  • Getting your network on board to help open doors

Don't miss this hands-on workshop that will have you feeling confident about sponsorship!

Questions? Please contact Inderbir Malhotra at or call us at 416-941-9212.

Chris Baylis

President & CEO

The Sponsorship Collective

Chris Baylis, sponsorship expert

Chris is the president and CEO of the sponsorship collective and a self-confessed sponsorship geek.

After several years as a sponsor (that’s right, the one investing the money!) Chris decided to cross over to the sponsorship sales side where he has personally closed tens of millions of dollars in sponsorship deals. Chris has been on the front lines of multi-million-dollar sponsorship agreements and has built and coached teams to do the same.

Chris launched the sponsorship collective with one goal in mind:

To build best-in-class sponsorship programs for his clients

Chris now spends his time working with clients to value their assets and build strategies that drive sales. An accomplished speaker and international consultant, Chris has helped his clients raise millions in sponsorship dollars.