Please note that registration for this event is now CLOSED. Thank you!

Wednesday, March 27, 2019

12:00 PM - 1:00 PM EST

At your desk!

AFP Members: Free!
Non-Members: $35 + HST

Digital First Donor Acquisition presented by Blackbaud

Digitalization – online giving, social media, mobile payments, virtual events and more are disrupting fundraising as we know it. If your charity is already struggling, then digital disruption will only accentuate your problems. This presentation aims to provide insights into the digital disruption taking place in our sector and offers some ideas of how to prepare for it.

Learning outcomes:

  • Embracing and preparing for disruption
  • Build a digital first program to attract and acquire new donors
  • Optimizing your online presence to get found

Ahtsham Yousaf

Account Manager


Ahtsham Yousaf is an Account Manager at Blackbaud Canada and has been working with non-profits his entire professional career.

He is an avid proponent of the sector and has a strong passion to help nonprofits communicate their message more effectively, raise more funds and ultimately, grow their mission. Prior to joining Blackbaud, Ahtsham was the director of Fund Development and Communications at Islamic Relief Canada, an international development agency, where he had the opportunity to visit and work in places like Kenya and Dadaab, one of the largest refugee camps in the world. He also helped the organization grow from a small size charity to a $18.5 million over a period of 5 years.   

Ahtsham is married with a 5 year old daughter named Mariam.