**Please note this event is now SOLD OUT. For more information please contact us at events@afptoronto.org. Thank you!

Date: Thursday, June 20, 2019

Time: 11:30am to 12:00pm - Registration Opens, Networking

12:00pm-1:00pm - Presentation

Cost: AFP Members - $55.00 + HST, Non-members - $70.00 + HST
Location: CI Financial - 15 York Street (2nd Floor), Toronto, ON (map)

As Boomers prepare to leave the greatest wealth transfer in history, Millennials are integrating social change into their daily lives and careers. Not surprisingly, these two generations require different engagement strategies. Join 3 leaders in innovative charitable marketing to explore how to tailor your fundraising approach specifically to each demographic based on their unique interests.


  • Kimberley Blease, VP of Client Relationships, Blakely
  • Fraser Green, Chief Strategist & Smartypants, Good Works
  • Julia Magnuson-Ford, President, Tiny Frog Strategies

Moderated by Aneil Gokhale - Director, Philanthropy, Toronto Foundation

We are proud to partner with CAGP Toronto on this event.

Venue sponsored by:

Kimberley Blease

Executive Vice President

Blakely Inc.

When it comes to building high-value donor relationships, Kimberley’s energy, enthusiasm and original thinking is unparalleled. With over 30 years of experience in both the corporate and not-for-profit sectors, Kimberley is a fundraiser and marketer who believes in building high value donor programs from the ground up. She helps not for profit organizations raise the bar on the experience their donors receive and inspiring donors to do more in the process and raise more money by building real relationships with donors. In her role as EVP at Blakely Inc. she brings vision and proven strategy to the clients she works with and to the teams she leads. Kimberley challenges her fundraising colleagues to think and act differently to achieve more.

Aneil Gokhale

Director, Philanthropy

Toronto Foundation

Aneil Gokhale is a passionate, dynamic, and goal-oriented professional with over 15 years of successful experience. He is currently Director, Philanthropy at Toronto Foundation where he is responsible for the development and management of the new business portfolio. His role is focused on helping individuals, families, professional advisors, companies and other organizations engage in strategic philanthropy. Most recently, Aneil spearheaded the successful creation and launch of Vision 2020, a new program developed to attract and inspire the next generation of philanthropists. Vision 2020 has successfully engaged 115 millennials and gen xers to create permanent endowments to support city building philanthropy.

Aneil has been with Toronto Foundation for 6 years and before that, he worked at United Way Toronto for 5 years and in the private sector, with GE Healthcare in Medical Sales for 4 years.

Aneil is the Co-Chair of the Membership and Professional Advisors committee with the local CAGP GTA Roundtable and has also been a mentor with CAGP, AFP Inclusive Giving and TRIEC. In his personal life, Aneil is a husband and father of two young children who loves spending quality family time exploring every corner of Toronto and cheering on his beloved Blue Jays.

Fraser Green

Chief Strategist & Smartypants

Good Works

Fraser Green is widely considered one of Canada’s most strategic and creative thinkers in the fundraising sector today. Fraser is the Chief Strategist and Smartypants at Good Works – a consulting firm that propels charities to build deeper relationships with loyal donors and constituents. Fraser is a gifted communicator. His books, articles, blogs and contrarian rants are widely read around by fundraisers and CEOs around the world. Fraser is a gifted speaker –and as presented sessions and plenary addresses at hundreds of fundraising conferences in Canada, the USA and Europe. When he’s not staring at his laptop, Fraser loves to hike and ski, bend his body into ridiculous yoga postures, play his guitars, ride bicycles, paddle kayaks and generally explore the world around him. One of these days he’s going to be a great songwriter and novelist.

Julia Magnuson-Ford


Tiny Frog Strategies

Julia Magnuson-Ford is a project manager and coach, with most of her career working for and with non-profit organizations. She began at her local food bank learning to drive the forklift. Since then she has traded the heavy machinery for a laptop, although sometimes she can be found typing from a sailboat in the Caribbean. Julia is one half of the father-daughter team at Tiny Frog Strategies where they blend stories and practical steps to teach small non-profits how to raise funds efficiently, enabling organizations to make the leap from where they are to where they want to be. Her fundraising areas of expertise include grant writing and proactive legacy giving.