Annual Fund Manager
We are seeking a highly-skilled, incredibly organized and experienced Annual Fund Manager who is enthusiastic, thoughtful, thorough and committed to excellence. The successful candidate will work closely with and report to the Senior Director, Advancement and work in collaboration with the Advancement Co-ordinator, Gift Administrator and our volunteers. In this role you will support CCLA’s Annual Fund program including our donor portfolio, events, and gift administration, develop and implement Annual Giving strategies and programs that identify, cultivate, solicit, and steward annual, leadership and monthly gifts. These include in-person solicitations, direct mail, online giving, e-giving, and emerging opportunities (e.g., those associated with social networking) through multiple programs, reaching our database of prospective donors giving at gift levels of up to $5,000. The Annual Fund Manager will also be responsible for overseeing all gift administration at CCLA ensuring accuracy in processes and procedures and data integrity, and occasional CCLA events.
Diversity, Equality and Inclusion Statement
CCLA is an equal opportunity employer seeking to live its values internally in all we do. Fighting for equality and dignity is at the forefront of our work, externally. Internally, we are committed to taking proactive steps to provide and create opportunities for historically marginalized groups. We seek applicants who will strengthen our commitment to diversity, equality, and inclusion. We strongly encourage qualified candidates from Indigenous, Black and other racialized persons, 2SLGBTQI+ people, individuals with disabilities, and other members of marginalized communities to consider working with and for the CCLA.
We recognize that structural barriers shape experiences and job qualifications, and therefore we seek to use employment equity to differentiate between candidates who meet the required qualifications. We encourage people to apply even if they feel that the position would be a stretch.
Who Are We?
The Canadian Civil Liberties Association (“CCLA”) fights for the civil liberties, human rights, and democratic freedoms of all people across Canada. Founded in 1964, CCLA intervenes and initiates litigation in Canadian courts, testifies before our legislatures, advocates through media, and engages in activism and outreach across Canada to ensure that fundamental rights and freedoms are protected. For instance, when local community members sounded the alarm that abortion access was being denied by a provincial government, we challenged the law. When racialized community members spoke out against racial profiling, we fought alongside them. When prisoners were confined inhumanely, tortured in long-term indefinite solitary confinement, we went to court to end solitary confinement as we know it. Sometimes people come to us, sometimes we unearth the injustice, but we always speak truth to power, then take the fight to the courts to get wrongs righted. Along with the American Civil Liberties Union (“ACLU”), we are part of a global network of leading civil society groups, called the International Network of Civil Liberties Organizations (“INCLO”). Our sibling corporation is the Canadian Civil Liberties Education Trust (“CCLET”), which reaches over 10,000 students and teachers a year, with our unique civil society and democracy education program.
Who are you?
- You are creative, considerate and collaborative, with a passion for driving results.
- You are known for thriving in a fast-paced environment with deadlines, and possess excellent organizational skills, with demonstrated ability to manage multiple portfolios in a timely and efficient manner.
- You have a demonstrated track record in providing strategic direction and successful implementation of Annual Fund programs. You have exceptional writing skills for direct mail and donor-centric communications.
- You are a subject matter expert, who stays on top of the latest fundraising trends and innovative practices.
- You are solution-oriented, proactive and demonstrate initiative.
- You have excellent analytical skills and the ability to interpret complex information and to communicate it to a variety of audiences.
- You have superior knowledge of utilizing fundraising databases to optimize segmentation, coding, and general donor management.
- You are self-directed and can work both independently and as part of a team.
- You have experience working on production with multiple external freelancers, vendors and agencies.
What you will do:
- Contribute to the overall Advancement goal by employing sound revenue generation strategies for Annual Giving Monthly and Leadership giving.
- Build relationships and retain donors through employing excellence in issues management, support, and stewardship, leading to renewed, and increased giving.
- Provide strategic direction in the development and implementation of targeted direct response marketing campaigns designed to achieve growth objectives while maintaining effective cost ratios. Manage the execution of all portfolio marketing appeals, including annual giving plans, solicitation calendars, list management and queries, critical paths, creative briefs, copy briefs, quotations, instructions to fulfillment houses/letter shops and setting up online donation pages in AKA raisin. Create and monitor optimized donor segmentation and complex test plans.
- Ensure that a strong stewardship program for Annual Fund donors (including Leadership and Monthly) is in place.
- Provide ongoing reports and statistical and financial information.
- Promote monthly giving, attracting and retaining new donors, and tracking and reporting program results.
- Ensure regular monthly donor management, investigating and responding to issues, requests to cancel etc.
- Maintain monthly donor trackers, and database notes on donor communication.
- Manage and oversee all gift processing administration for CCLA with the support of Advancement Coordinator and Gift Administrator, working with AKA raisin and Little Green Light database.
- Work with Advancement Coordinator and Gift Administrator to ensure proper processes, protocol, and best practices are employed in all gift coding, receipting and general gift administration.
- Manage annual receipting of monthly donors.
- Liaise with Program Directors and develop list of topics for newsletter.
- Draft newsletter copy for Director’s review.
- Monitor and report newsletter response and metrics.
Reporting and Donor/Data Analysis
- Regularly monitor revenue targets and goals.
- Maintain donor database and ensure that all campaign metrics are tracked and reported on accurately.
- Interpret data and analyze results on a regular basis, providing analytics and insights to build foundational understanding of donor database.
- Produce ongoing reporting and metrics for Senior Director, Board quarterly reports and general continued monitoring of revenue goals.
- Manage occasional CCLA events with support of Advancement Coordinator when required.
- Where required, support Senior Director on overall departmental goals including Major Gift campaigns.
- Provide guidance and supervision to Advancement Co-ordinator, Gift Administrator and volunteers.
- Support reconciliation activities with Finance Department, analyze and resolve variances.
- Manage fundraising phoneline and address all donor requests in a prompt and timely manner.
- A university education or equivalent combination of education and fundraising experience, specifically in a non-profit setting with a minimum of 5 years’ experience in a leading role in a successful annual fund operation.
- Fundraising experience in the human rights sector an asset.
- Expertise in direct mail and digital marketing strategies.
- Excellent time management skills and the ability to meet competing deadlines in an organized manner are essential.
- Strong understanding of donor database management and gift processing
- Proficiency in Microsoft Office, Constant Contact and Canva.
- Experience with Little Green Light Database and AKA raisin would be an asset.
- Excellent oral and written communication skills.
- Detail-oriented, with strong organizational, analytical, and planning skills.
- A demonstrated ability to exercise discretion and good judgment, takes initiative and respects the confidentiality of sensitive information and materials.
- Management experience required.
- Team player who interacts with staff and external stakeholders in a respectful and professional manner.
- Demonstrated experience in successfully managing a large portfolio in a fast-paced environment.
- A strong commitment to the mission of CCLA.
How to Apply:
Please address your application to Lesley Bell, Human Resources, and send a cover letter, detailed resume and any references, in confidence, to: firstname.lastname@example.org by February 7, 2022. Applications are considered as they are received.
Please refer to “Annual Fund Manager” in the subject line.
The Interview Process
The interview process will occur remotely. Please notify us if you require accommodation at any time during the recruitment process.
CCLA’s office is located in midtown Toronto. However, under the present circumstances, our staff and volunteers are working remotely. This role will start as a remote position, and transition to onsite, with the possibility for flexible work arrangements, when the office reopens
We thank all applicants for their interest, but only candidates selected for an interview will be contacted.