Job Board
Toronto Zoo

Campaign Manager, Wildlife Conservancy

Posted On: May 18, 2023
Closing On: May 29, 2023

Location: 361A Old Finch Avenue, Toronto Ontario
Effective: ASAP
Employment Type: fulltime
Level: management
Salary Range: $95,000 to $115,000

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Reporting to the Executive Director, the Campaign Manager will be responsible for driving the Wildlife Conservancy’s Capital Campaign activities to meet our Master Plan commitment.

The Campaign Manager will be a strategic thinker and leader with proven experience successfully securing Capital Campaign and major gifts. They will manage all aspects of the Capital Campaign including managing campaign timeline, budget, activity and benchmark tracking, and senior volunteer coordination, during both the quiet and public phases of the Campaign. They will also have responsibility for a portfolio of campaign prospects and donors.

The Campaign Manager will work closely with the Director of Fund Development and the Executive Director on the campaign strategy, including establishing solicitation priorities, developing and managing prospect lists, creating and executing targeted cultivation plans and solicitations strategies, and preparing and providing support to staff, board members and other volunteers for solicitation.



With a passion for wildlife conservation, and motivated by the Toronto Zoo’s Master Plan initiatives and their impact on wildlife conservation, the Campaign Manager will have the following key responsibilities: 

General Responsibilities

  • Collaborate with the team to develop campaign strategies and plans.
  • Manage the daily campaign activities and serve as the contact for day-to-day campaign questions.
  • Ensure the annual campaign goals and overall campaign target of $50M are met.
  • Successfully recruit and support a Campaign Cabinet; facilitate solicitations for the Campaign Cabinet with the goal of closing and securing gifts.
  • Work closely with the Executive Director and Cabinet Chair to organize Cabinet meetings and maintain campaign momentum to reach benchmarks, including responsive and timely campaign-related administrative and organizational support such as campaign meeting minutes, reports, correspondence, etc.
  • Ensure all campaign activities are professionally completed in accordance with agreed strategies and agreed timetables.
  • Work closely with Campaign Counsel/Consultant, senior Wildlife Conservancy colleagues

Campaign and Major Gift Responsibilities

  • Lead prospect review and evaluation activities to continue building the pipeline of major gift prospects, ensuring a sufficient number of qualified prospects to achieve the campaign goal.
  • Support cabinet members in cultivation and solicitation of their prospects including coaching on processes and prospect conversations, accompanying them to meetings, and/or creating prospect snapshots and briefing notes.
  • Facilitate the prospect management process, including prospect assignments and tracking tools and meetings, in collaboration with the TZWC team.
  • Identify, cultivate, and solicit individuals, family foundations and corporations who currently give or have the capacity to give $10,000+ annually.
  • Contribute to the development of all campaign-related materials (brochures, newsletters, proposals, media releases).
  • Develop campaign resources such as a campaign volunteer guide, FAQ for donors, pledge forms, etc.
  • Manage the drafting of and negotiations for campaign gift agreements
  • Actively build and manage a strong portfolio of prospects and donors, demonstrating strategic moves management, and accurate and comprehensive CRM documentation.
  • Develop and manage Capital Campaign naming and recognition benefits and campaign-related stewardship initiatives.

Team Leadership and Administration

  • Supervise, coach and mentor direct reports.
  • Work with the Executive Director to retain a Major Gifts Officer to start January 1, 2024, who will report to the Campaign Manager
  • Provide support to the Board, Campaign Cabinet and other Campaign-related groups
  • Prepare and manage budget for campaign and major gifts portfolio.
  • Prepare regular reports on revenue progress, expenses and progress towards KPIs.
  • Manage priorities, workload and resources of team to deliver on deadlines and projects.
  • Other tasks as required related to Wildlife Conservancy and Toronto Zoo events and initiatives.