October 13th, 2020 / 5:30 pm - 7:30 pm

Fundamentals of Fundraising – Fall 2020

Speaker(s): Elisa Williams Schroen, CFRE/Jennifer Williams, CFRE

Cost: AFP Members – $550 + HST, Non-Members – $650 + HST (includes course manual)

This all-new virtual course offers a complete overview of the development function, featuring the most current information and techniques. The course will provide an overview of skills, techniques, and program components for individuals with 0 to 4 years of fundraising experience.

The AFP Fundamentals of Fundraising Course is composed of seven modules that have been designed by experienced fundraising professionals to meet the real-world needs and challenges nonprofit organizations face every day. This program includes case studies and projects for groups and individuals, making the learning experience both substantive and enjoyable.

Weekly sessions on Tuesday evenings from 5:30 – 7:30pm ET.

Course Outline:

Module 1: Overview of Fundraising

Module 2: Developing an Integrated Fundraising Program

Module 3: Marketing for Ongoing Success

Module 4: Building & Sustaining Relationships

Module 5: Securing the Gift

Module 6: Volunteers – Partners in Fundraising

Module 7: Management & Accountability




Please login to register & to access member pricing. 

Questions? Member from another Chapter? Please contact Matthew Ford at